FIRST & FORM MARKETING

CLIENT SERVICE AGREEMENT

Identity In Motion

This agreement outlines the responsibilities of First & Form Marketing (“FFM”) and the client to establish clear expectations regarding services, payments, revisions, communication, deliverables, and project ownership.

1. SCOPE OF SERVICES

FFM will provide the services listed in the applicable proposal, invoice, booking confirmation, or written project scope. Clients must provide accurate information, timely feedback, and required materials. Work outside the agreed scope may require a separate quote, payment, and written approval.

2. CLIENT PROCESS

Smaller services, including headshots, graphics, and visual projects, generally follow: Select Service → Book & Pay → Provide Content → Creation → Delivery.

Larger projects, including brand identity, Full Brand Experience, website design and development, and visual campaigns, generally follow: Inquiry → Consultation → Proposal → Agreement and Full Payment → Project Kickoff → Creation → Revisions → Final Delivery.

3. PAYMENT POLICY

FFM requires 100% payment upfront. Work begins only after full payment, completion of required agreement documentation, and receipt of necessary client materials. Additional work outside the original scope may require an additional invoice. Third-party expenses not included in the original price require client approval before purchase.

4. REVISION POLICY

Services covered by the standard revision policy include two revision rounds. After initial delivery, the client may request Revision 1. Following the revised delivery, the client may request Revision 2. Completion of the second revision concludes the standard revision process.

Additional revision requests cost $15 each and must be paid before work begins. New projects, major changes in direction, and requests outside the original scope may require a separate quote. Photography, headshots, and videography are excluded from the standard two-revision limit; service-specific editing, retouching, or reshoot terms may be established separately in writing.

5. CLIENT MATERIALS AND FILES

FFM may provide a dedicated Dropbox folder for uploading logos, photos, videos, business information, written content, references, and other project assets. The folder may also contain drafts, revisions, and final deliverables.

Clients confirm they have the necessary rights and permissions for submitted materials and authorize FFM to use them for the project. Clients are responsible for the accuracy, legality, and ownership rights of their content. Missing, inaccessible, incomplete, or unusable materials may delay delivery.

6. COMMUNICATION AND APPROVALS

Email is FFM’s primary official communication channel for project updates, materials, drafts, revision requests, approvals, decisions, and final delivery. Clients must monitor their provided email address and respond promptly. Phone calls may be used for discussion and strategy, but all revision requests must be submitted by email.

Relevant emails and written communications may be retained as business records and disclosed when permitted or required by applicable law in connection with a legal claim, investigation, subpoena, or proceeding. Clients are responsible for reviewing deliverables carefully. Written approval or use or publication of a final deliverable constitutes acceptance, subject to rights that cannot legally be waived.

7. PROJECT TIMING AND DELAYS

Turnaround estimates depend on timely client materials, feedback, approvals, and responses. FFM will make reasonable efforts to meet communicated timelines, but schedules may change due to client delays, scope changes, or circumstances outside FFM’s reasonable control. FFM may pause work until outstanding requirements are received. Revised completion dates depend on FFM’s availability.

Project delays alone do not establish a right to a refund, subject to applicable law.

8. REFUNDS AND CANCELLATIONS

Payments are not automatically refundable because FFM reserves time and capacity and may begin work after booking. Refunds may be considered when FFM cannot provide usable deliverables or its work renders delivered content unusable, or when otherwise required by this agreement or law.

Any appropriate refund may account for completed work, delivered materials, and nonrecoverable third-party expenses, unless applicable law requires otherwise. Nothing in this agreement removes nonwaivable consumer, cancellation, or refund rights.

9. INTELLECTUAL PROPERTY

Clients retain ownership of materials they provide. FFM retains ownership of its original project work until all amounts owed are paid. After full payment, clients receive the right to use final approved deliverables for purposes associated with the purchased service, subject to third-party licenses.

Editable files, unused concepts, rejected drafts, templates, production files, and internal materials are excluded unless agreed otherwise in writing. FFM may display completed public-facing work in its portfolio, website, social media, or marketing materials unless the client opts out in writing before final delivery or confidentiality is otherwise agreed.

10. FINAL FILES AND STORAGE

FFM delivers the files specified in the applicable service description, proposal, or invoice. Clients are responsible for downloading and securely storing final files. FFM may retain project files and business records but does not guarantee indefinite storage or file replacement unless separately agreed.

11. RESPONSIBILITIES AND LIMITATIONS

FFM will perform services with reasonable care and according to the agreed scope. Clients must cooperate, provide authorized materials, monitor communications, and make timely decisions. FFM does not guarantee sales, revenue, audience growth, search rankings, or conversions unless expressly guaranteed in writing.

To the extent permitted by law, neither party is liable for indirect or consequential losses arising from the project where such liability may legally be excluded.

12. CYBERSECURITY AND THIRD-PARTY SERVICES

FFM takes reasonable measures to protect information and files under its control but cannot guarantee complete electronic security. FFM is not responsible for cyber incidents or third-party platform failures outside its reasonable control, except where caused by FFM’s negligence, intentional misconduct, or a nonwaivable legal obligation.

Clients remain responsible for securing their own accounts, passwords, systems, customer information, licenses, and business records. FFM is not responsible for third-party providers’ security practices, actions, or legal compliance.

13. BRAND AND BUSINESS RESPONSIBILITY

FFM’s logo and branding services are creative services, not legal advice or trademark or copyright clearance. FFM does not guarantee that a name, logo, slogan, or design is available for use or registration. Clients are responsible for appropriate legal searches, registrations, and protections.

FFM does not become a partner, owner, employee, legal representative, or operator of a client’s business. Clients remain responsible for business operations, taxes, licenses, legal compliance, advertising claims, products, services, and customer relationships.

14. AGREEMENT TERMS

The applicable proposal, invoice, booking confirmation, written project scope, and this agreement collectively describe the project. Material changes to price, scope, ownership, or deliverables must be confirmed in writing. If any provision is unenforceable, the remaining provisions continue to apply to the extent permitted by law.